Steven led a team at Raw Materials on a mission to fundamentally reimagine 7-Eleven's flagship mobile application. Their efforts helped streamline a fragmented ecosystem of applications into a unified experience, exuding with personality.
A reimagined navigation experience brings contextual quick actions front and center based on the features you used most.
Animated walkthroughs help guide users through using new features, like mobile checkout and setting up your wallet.
The team developed a comprehensive asset library featuring 40+ illustrations across numerous product and feature categories.
As part of handoff, all of the work was consolidated into a robust design system covering UX, UI, and motion design.
